Glossary
Business Glossary
Every term in the KnowMBA playbook, sorted A–Z. Click any term for the full breakdown.
A
B
C
CAC Payback Period
Unit Economics
Capacity Planning
Operations
Cash Flow
Finance
Change Management
Leadership
Churn Rate
Retention
Cohort Analysis
Unit Economics
Company Culture
Leadership
Competitive Moat
Strategy
Conflict Resolution
Leadership
Content Marketing
Marketing
Contribution Margin
Unit Economics
Conversion Rate Optimization
Marketing
Customer Acquisition Cost (CAC)
Unit Economics
Customer Health Score
Retention
Customer Retention Rate
Retention
D
E
F
G
H
I
J
L
M
N
O
P
Q
R
S
T
U
V